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Welcome to ESA. Welcome to RESULTS.
Warren Buffett, Media Planner

Warren Buffett, Media Planner

What if Warren Buffett was a media buyer? The Oracle of Omaha's financial strategies translate beautifully to the media world, especially when it comes to diversification.

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88 Days and Growing?

88 Days and Growing?

As the pace of auto sales slows in early Q1, some dealers are seeing their Days Supply (inventory) hit extreme levels.

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Car Keys: Your Auto Market in 2014

Car Keys: Your Auto Market in 2014

What's next in the automotive market after an ice cold start to 2014? Some dealers are sitting on over four months worth of inventory, as the retail winter continues.

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Cord Cutting: Cable’s Challenge

Cord Cutting: Cable's Challenge

Cable co's will continue to see their set of challenges in 2014. Bundling appears here to stay ... and the trend of cord cutting isn't going away either. Advertisers take note.

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State of the Automotive Industry

State of the Automotive Industry

Why do some dealers spend twice as much per-unit on advertising? Great info on your local auto market. NADA Data 2013 is a must read.

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A 2014 Watch List

A 2014 Watch List

Macro trends with impact on your local automotive, housing, service and employment markets in 2014.

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ESA Pipeline
Retail & Media Intel

ESA LOCAL MARKET BUZZ
Retail & Media Intel, Powered by ESA PIPELINE

WardsAuto Counting Cars | Auto industry's pent up demand yields 16.37M SAAR pace, highest since February 2007. [...]
Mon, Apr 14, 2014
WSJ | U.S. Home starts were down 6.4% year-over-year in February, permits up. [...]
Mon, Apr 07, 2014
eMarketer | Mobile, video, digital and the non-prime market: Considerations for today's auto marketer. [...]
Mon, Mar 24, 2014
WSJ | Online marketplace Cars.com is up for sale [...]
Wed, Mar 19, 2014
Wards | Wards estimates about 75,000 vehicle sales may have been deferred because of extreme winter weather. [...]
Wed, Mar 12, 2014
Auto Remarketing | Car shoppers setting record levels for leasing and long-term loans. [...]
Mon, Mar 10, 2014
See more from the ESA Pipeline >>


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