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Car Keys: Storm? Strong Start in 2016 for Automotive

Car Keys: Storm? Strong Start in 2016 for Automotive

ESA Car Keys | Not even the Blizzard of 2016 could stop the US auto market from posting another solid month in January, as DSR rose nearly 8%.

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Strong Finish to 2015 US Existing-Home Sales

Strong Finish to 2015 US Existing-Home Sales

ESA Great Graphs | US Existing-Home Sales finished 2015 with a bang, making it the strongest year of EHS since 2006. All regions of the US were up significantly, and median prices rose for the 46th consecutive month.

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Car Dealers and the Need to Increase Share

Car Dealers and the Need to Increase Share

Adam Armbruster | Expect dealers to shift gears toward a strategy of profitability as volume inevitably plateaus in 2016. What ideas need to be brought to market? Here are a handful.

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ROI2016 Attendees

ROI2016 Attendees

Going to ROI2016? Congrats on a GREAT decision. Here are ESA's Top 10 Tips to prepare yourself for ESA's 27th Annual Conference. See you soon!

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Car Keys: Automotive’s Big Year

Car Keys: Automotive's Big Year

ESA Car Keys | With a solid December performance, the US auto market finished 2015 with the highest full-year auto volume ever at 17.47M units, surpassing a 15-year record from 2000.

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ROI Conference

ROI Conference

Looking to really separate from the pack in 2016? ESA's 27th Annual New Biz conference runs January 20-22, 2016 at The Marriott Sanibel Harbour Resort in Fort Myers. Come see what we mean by "Real. Local. Results." ROI2016 is built for YOU.

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Retail & Media Intel

ESA LOCAL MARKET BUZZ
Retail & Media Intel, Powered by ESA PIPELINE

Marketers thought the Web would allow perfectly targeted ads. Hasn’t worked out that way. [...]
Thu, Sep 24, 2015
It was an eventful second-quarter conference call for TrueCar, one which included reporting an almost $15M loss during the quarter, as well as plans for CEO and Chairman Scott Painter to step down later this year. [...]
Mon, Aug 10, 2015
WSJ | Overall political TV ad spending could total $4.4B this cycle, up from $3.8B in 2012, according to Kantar Media’s Campaign Media Analysis Group. Another report suggested online political ads could reach nearly $1B this cycle. [...]
Sat, Aug 01, 2015
Millennial car buyers are more likely to lease a car (29%) than Generation X and the baby boomers. And millennials are leasing more than ever. [...]
Fri, Jul 31, 2015
The retailer redesigns the retail campus to adding a new mezzanine level, another 50,000-square feet of selling space from the warehouse, a new wine bar and cafe. Grand opening is slated for Labor Day 2016--the complex will feature about 160,000 square feet in four buildings, said Mike Huber, Befort founder and CEO. Huber also spoke at ESA's ROI conference. [...]
Fri, Jul 17, 2015
Fueled partly by an increase in sales to first-time buyers, existing-home sales increased in May to their highest pace in nearly six years [...]
Thu, Jul 16, 2015
The nation's largest new-car retailer (240 dealerships) will stop using the internet vehicle-shopping service on July 15. TrueCar wanted more data, AutoNation said no. [...]
Mon, Jul 13, 2015
Advances in electric car technology (and lower pricing) could very well turn skeptics into plug-in adopters. [...]
Fri, Jul 03, 2015
WARDS | The year-to-date SAAR of 16.9 million units, including the second-quarter total of 17.1 million, were both 10-year highs for the US Auto Market. [...]
Thu, Jul 02, 2015
Call it Uber for Doctors -- the startups trying to make doctor house calls cool again are really looking to the past. [...]
Wed, Jun 24, 2015

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