Bedding Sales Ratios Good, Could be Better

mattressesInteresting read on conversion of sales opportunities within the mattress / bedding category.

“Yes, bedding has a high close rate. But the buying gap is still too high for a vital health product like mattresses. Retailers need to make the better sleep connection when consumers are shopping for a mattress.”

 – David Perry, Furniture Today

Source: 3 in 4 Bedding Shoppers Buy, but Lost Sales Still a Worry | Furniture Today


ESA ROI2018


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