Okay. Get a cup of coffee. Prepare to get really upset. An article from a well-read media publication recently espoused the “cost efficiencies” of cable zones over local broadcast television. Pardon the look on my face … but … “Excuse me?” Not only does cable do a great job selling…
Why read this? It’s short. Why read this today? It’s simple. A wise man and a very good friend said to me not too long ago the following: Bad habits happen in a good economy … good habits happen in a bad economy. Your prospects are therefore suddenly back in…
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