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Media intel for local markets … powered by ESA.


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No Surprise: More Mobile Shopping for 2015 Holidays

Mobile Device Usage Projected for 2015 Holidays

ESA Great Graphs | No surprise — mobile device usage will be up again this holiday season among shoppers. Which begs the question, How’s your mobile?

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Great Quotos from ROI2015

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ESA | What’s a quoto? It’s part quote, part photo. We know “they” might tell you it’s worth 1,000 words. We think they might be using way too many words.

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Trading Day in the Broadcast TV Industry

ESA TheLocal News Feed

MediaBistro | Another 5-team, 10-player deadline deal. More baseball trades? No, it’s broadcast television.

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Quick Snapshot of 2014 BTS Season

Nielsen | Social media is playing a bigger role in Back-to-School shopping. According to a recent survey, 28% of respondents say they’re very likely to post about BTS shopping on Facebook, 15% plan to Tweet about it.


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Read the full article here:
Quick Snapshot of 2014 Back-to-School Season | Nielsen.

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Basics You Need To Know About Google+

ESA TheLocal News Feed

NetNewsCheck | The benefits that news rooms are discovering within Google+ applies to local businesses and retailers too. Namely, more search visibility.

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