VW Passes Toyota

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ESA Car Keys | The German automaker is poised to become the global leader in car sales three years ahead of schedule.

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Car Keys: February Auto Sales Solid, Not Great

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ESA Car Keys, February 2015 | Brisk pace slows a bit, but February still a solid month for the US auto market.

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Six Ways Dealers Make Their Inventory Stand Out

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Adam Armbruster | In an era of transparent pricing and commoditized inventory, innovation on the car lot is a key profit builder.

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Car Keys: Truck Sales Drive Early ’15 Market

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ESA Car Keys | Truck and SUV sales powered January to a 16.6M pace to start the year, with luxury cars lagging.

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Steve Finlay, Wards: 16.8M Estimate for 2015

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ESA Car Keys | Want a concise outlook on the US automotive market as we finish 2015’s first month? Steve Finlay of Wards Auto has the story.

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How to Measure Advertising Results

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Adam Armbruster | Do you really know how well your marketing efforts are working? First, put down those survey results!

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Car Keys: November Surge in Auto Market

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ESA | Holiday retail numbers off to slow start, but automotive market is red hot — tallying best November in 13 years.

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Car Keys: October Auto Sales Stay Course

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ESA | October’s 16.35M SAAR keeps the US auto market humming along. Chrysler, Subaru, Kia and Audi still strong. Ford, VW, Hyundai lag.

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Car Keys: Massive August for Auto Market

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Surpassing even high-end projections, August’s automotive results hit a 103-month high with a 17.45M unit SAAR.

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