Warren Buffett, Media Planner

Warren-Buffet

Dave Eckstein | What if Warren Buffett were a media buyer? It’s a question worthy of your (and your client’s) consideration.

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Where’d My Google & Facebook Leads Go?

Dave Eckstein | Three recent changes have made low-cost internet leads more difficult for local businesses to acquire.

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Another Media Lesson, Compliments of Facebook

Dave Eckstein | How is the stock market similar to the local media market? Things that look to be discounts or great deals are often just the opposite.

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Megatrends in the Auto Market

Dave Eckstein | What big trends are mainstays in the automotive industry? Let’s ask the dealers themselves.

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Optimism in the Auto Industry

Dave Eckstein | A few soundbytes from ESA’s Real Auto Answers webinar puts the current state of the auto industry into perspective.

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Abuzz About Buzz

Dave Eckstein | Wondering how Google’s big foray into social media (Buzz) will effect local biz? We’ve got a few ideas.

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