Dave Eckstein | Plenty of momentum in the first half of 2012. Here’s a quick look a 3 movers for the second half.
Roland Eckstein | Q3 avail requests send a clear message to your sales team.
Dave Eckstein | Window of opportunity in home services and retail in 2012 … are you ready?
Dave Eckstein | Ten highlights from the industry’s best new business conference.
Dave Eckstein | October & November are huge media months, and NOT just for political reasons.
Dave Eckstein | How can the madness of March make us better salespeople?
Jodi de Riszner | Credit Unions with expansion plans? Here’s a viable approach.
No doubt, 2009 has the looks of a tough year. Okay, so that’s not the first understatement of the new year. As a media salesperson, you have a choice. You can jump on the “misery loves company” bandwagon, or try something that’ll make your sales grow (maybe even double) over…
“My prospects aren’t coming to the table because of the economy.” Sound familiar? Actually, “the economy” is exactly why they should be willing to take a meeting. The real reason they’re not coming to the table is more a function of our behavior. It’s not their fault, nor is the…
Okay. Get a cup of coffee. Prepare to get really upset. An article from a well-read media publication recently espoused the “cost efficiencies” of cable zones over local broadcast television. Pardon the look on my face … but … “Excuse me?” Not only does cable do a great job selling…