Record setting inflation, vehicle prices, and tight inventory has the auto market off nearly 25%.
ESA Car Keys | In-depth auto market insights on inventory, pricing, technology, distribution, consumer patterns and winning strategy.
Attention all advertisers! Apple iOS and IDFA are impacting your capacity to target consumers. Are you ready to meet the challenges of limited inventory and higher digital CPMs in the face of low opt-in rates?
Car Keys | NADA and ESA are teaming up to bring the automotive industry a road map to accelerated profitability in a September 9 webinar.
The auto market’s bumpy ride in 2020 has local dealers reevaluating their media mix. Adam Armbruster explains the how and why. [VIDEO]
ESA Car Keys | Next steps for auto dealers in light of inventory bottlenecks, pre-owned marketing, the lease return wave, and the drawdown of aggressive financial terms.
ESA Car Keys | The continued auto market recovery [VIDEO]. Join the ESA Car Keys LinkedIn group, and you’ll be the first to receive this market-leading information.
ESA Car Keys | Adam Armbruster with another series of quick video updates (June 1, 2020) on the key datapoints in the recovering auto market.
ESA Car Keys | Bad enough to take a revenue loss given the current retail downdraft. Posting a share loss would only add insult to injury. Adam Armbruster on Wards Auto.
ESA Car Keys | As the production re-start schedule continues with domestic makes, a close examination of the KPIs in the automotive market for mid-May. ESA’s Adam Armbruster with another TLN Update. [VIDEO]