Category: Digital Digital news from ESA.
State Privacy Laws at Fever Pitch
Apple’s upstream data damming has disrupted tech, publishers, and businesses of every stripe. We also need to keep tabs on privacy legislation.
Data Wars: What’s My Next Move?
[VIDEO] Biz owners need answers. Leads are down, conversion rates are soft, and it’s NOT just the recession. It’s data.
Business: Help Us With The Data!
Did Google, Meta Collude in Online Ad Auction?
Google is staring down an antitrust lawsuit, under investigation for tampering with online ad actions.
This Cookie Won’t Crumble
In a recent announcement becoming all-too-familiar, Google has delayed the death of the cookie until late 2024. For now, that is.
New Data Privacy Laws in My State?
Privacy bill activity in state legislatures is at an all time high. What does your state look like?
Fast Growing OTT to Hit $2B in ’22
OTT is now the fastest-growing local ad channel, and will surpass $2B in total spending this year.
Paid Search Conversion Rates Tanking
Targeting Targeted: DC’s Revised Privacy Bill
Congress is drafting bipartisan legislation to limit companies from collecting or using specific sensitive forms of consumer data.
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ESA WAYS '23 continues MAY 5, 2023
ESA Great Graphs
Digital news from ESA.
State Privacy Laws at Fever Pitch
Apple’s upstream data damming has disrupted tech, publishers, and businesses of every stripe. We also need to keep tabs on privacy legislation.
Data Wars: What’s My Next Move?
[VIDEO] Biz owners need answers. Leads are down, conversion rates are soft, and it’s NOT just the recession. It’s data.
Business: Help Us With The Data!
Did Google, Meta Collude in Online Ad Auction?
Google is staring down an antitrust lawsuit, under investigation for tampering with online ad actions.
This Cookie Won’t Crumble
In a recent announcement becoming all-too-familiar, Google has delayed the death of the cookie until late 2024. For now, that is.
New Data Privacy Laws in My State?
Privacy bill activity in state legislatures is at an all time high. What does your state look like?
Fast Growing OTT to Hit $2B in ’22
OTT is now the fastest-growing local ad channel, and will surpass $2B in total spending this year.
Paid Search Conversion Rates Tanking
Targeting Targeted: DC’s Revised Privacy Bill
Congress is drafting bipartisan legislation to limit companies from collecting or using specific sensitive forms of consumer data.
-
ESA WAYS '23 continues MAY 5, 2023 ESA Great Graphs