State Privacy Laws at Fever Pitch
Apple’s upstream data damming has disrupted tech, publishers, and businesses of every stripe. We also need to keep tabs on privacy legislation.
Category: Local Express
Ten Numbers Tell the Tale
Ten key metrics shed light on how data damming is impacting every business in every market today.
Business: Help Us With The Data!
Fast Growing OTT to Hit $2B in ’22
OTT is now the fastest-growing local ad channel, and will surpass $2B in total spending this year.
States “Opting Out” of Targeted Ads
Five states have drafted or signed into law legislation giving consumers more opt-out rights versus targeted advertising.
The Billion Dollar Impact of Privacy
The economic impact on big tech by Apple’s enhanced user privacy in 2022 alone is estimated to be $16B, mostly absorbed by Facebook.
Email Marketing: No Reply at All?
Big Struggles in Housing Market
The numbers are ugly in the US Housing Market. Tops among them: today’s average monthly payment up 28% YoY.
Car Keys Conversations with Brian Benstock
ESA Car Keys | In-depth auto market insights on inventory, pricing, technology, distribution, consumer patterns and winning strategy.
The Grateful Thread 2021
Grateful Thread | In this season of giving thanks, please join ESA as we look back with gratitude, and look forward to see great potential.
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THURSDAY FEBRUARY 2
No excuses. Just results.
Ten Numbers Tell the Tale
Ten key metrics shed light on how data damming is impacting every business in every market today.
Business: Help Us With The Data!
Fast Growing OTT to Hit $2B in ’22
OTT is now the fastest-growing local ad channel, and will surpass $2B in total spending this year.
States “Opting Out” of Targeted Ads
Five states have drafted or signed into law legislation giving consumers more opt-out rights versus targeted advertising.
The Billion Dollar Impact of Privacy
The economic impact on big tech by Apple’s enhanced user privacy in 2022 alone is estimated to be $16B, mostly absorbed by Facebook.
Email Marketing: No Reply at All?
Big Struggles in Housing Market
The numbers are ugly in the US Housing Market. Tops among them: today’s average monthly payment up 28% YoY.
Car Keys Conversations with Brian Benstock
ESA Car Keys | In-depth auto market insights on inventory, pricing, technology, distribution, consumer patterns and winning strategy.
The Grateful Thread 2021
Grateful Thread | In this season of giving thanks, please join ESA as we look back with gratitude, and look forward to see great potential.
-
THURSDAY FEBRUARY 2
No excuses. Just results.