Your Q3 In-Market Update
As business regains form in 2021 and adjusts to new market realities, be sure to stay atop the key categories and emerging trends at ESAROI.com.
Two Big Misses
Both the jobs and CPI data released this week were major disappointments in an economy looking to build on recent momentum. Unfilled jobs hit historic highs.
Amazon Monthly Cume: 120 million viewers
No stopping Amazon — the company saw a five-fold increase in monthly video viewers over the past 16 months.
Gray Acquiring Meredith for $2.7 Billion
Gray Television has agreed to acquire Meredith in a move that will make Gray the second largest TV broadcaster in the US.
The Realtor’s Challenge in Two Charts
Realtors know the historical pressures on today’s housing market aren’t going away anytime soon. Here are two biggies, explained in two charts.
VAB Blasts Nielsen on Pandemic Sample
ROI2021 Registration Deadline is January 15
IMPORTANT: The deadline to register for ESA’s ROI2021 Conference is Friday, January 15, 2021.
Driving Net Profit: ESA + NADA Webinar
Car Keys | NADA and ESA are teaming up to bring the automotive industry a road map to accelerated profitability in a September 9 webinar.
Auto Market Update | July 27, 2020
The auto market’s bumpy ride in 2020 has local dealers reevaluating their media mix. Adam Armbruster explains the how and why. [VIDEO]
Auto Market Update | June 15, 2020
ESA Car Keys | Next steps for auto dealers in light of inventory bottlenecks, pre-owned marketing, the lease return wave, and the drawdown of aggressive financial terms.
